When it comes to redesigning websites there are many approaches to take. At Amadeus Consulting we recommend utilizing website visitor data to build a website redesign strategy. By relying on visitor data, you will have a better understanding of the content which is important and common on-site behavior. Armed with this information you can build a website with a better user experience, that exceeds the expectations of visitors, and improves your conversion rate.
How have you approached website redesigns and what, if anything, would you improve upon?