For the past couple of years, Google has been in a bit of hot water with the United States Federal Trade Commission on several different allegations that Google has engaged in anti-competitive practices. Read about the FTC’s decision to drop the investigation and what it means for search.
Tag: "Search Engine Marketing"
Every year as flu season approaches, healthcare industry experts search for new resources for virus prevention, treatment and outbreak control. Google.org spotted a tight correlation between those who search for flu-related keywords and topics and those who actually contract the flu.
Amadeus Consulting discusses the advantages of using search engine marketing to generate sales and how pay per click advertising can help effectively target users and clients.
Amadeus Consulting discusses how non-profit organizations can take advantage of Search Engine Marketing through a Google Adwords Grant. Also, experienced PPC managers generally have experience in conversion optimization, which can help design and optimize a website and other web properties to help your organization better accomplish its goals
While creating an app and putting it on the App Store is unlikely to achieve results on its own, traditional marketing efforts can be very effective in increasing the impact of your app and ensuring its success.
Amadeus Consulting discusses the difference between building awareness and building visibility and the advantage of building awareness in a search visibility and conversion strategy. Contact us today to enhance your online visibility.
Amadeus Consulting’s Search Visibility Manager, Monica Valdez continues the discussion on Website Conversion. In order to help marketers take that next step with their websites: Now that you have driven people to your website, how do you get them to be customers?